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Growth Strategies Case Study
Case Title:
Chinadotcom after the Dotcom Bust
Publication Year : 2004
Authors: Niraj Kumar Singh, G Srikanth
Industry: Computer Software
Region: China
Case Code: GRS0012
Teaching Note: Not Available
Structured Assignment: Not Available
Abstract:
Chinadotcom is a Chinese / Pan Asian Internet company. After the dotcom bust in 2000, it made progress in its strategic re-positioning and continued to push its evolution towards a broader base of higher margin products and services. Chinadotcom viewed China as a promising base for lower-cost development of software products for distribution, implementation and integration by its own operations across its markets internationally.
Pedagogical Objectives:
- To understand the survival strategy of Chinadotcom during the dotcom crash and the repositioning strategies that the company adopted following the crash.
Keywords : Chinadotcom; Restructuring strategy; Dotcom bust; Mergers and acquisitions; America On-line (AOL); Chinadotcom Corporation; Xinhua News Agency; Asia Internet industry; Internet service provider; Software development; Praxa Limited; Three-dimensional business model; Business outsoucing; Growth Strategies Case Study; E-business strategies and solutions; Taiwan, China and Hong Kong
Contents :
Introduction
About HSBC
Background Note
‘Managing For Value’ Strategy
HSBC’s achieved set TSR targets
Managing for Growth Strategy
HSBC’s Hexagon symbol